- Create your homepage and website to appeal to you "demographics"
- Use Landing Pages, Niche Content pages and Microsites to attract and close niche business
- Tip: Blogs are a great "microsite" opportunity
Goal: Make the niche buyer believe you are as passionate about their niche as they are.
- Employ photos that speak to your niche
- Write copy dedicated to your niche
- Employ compelling specials and packages to close your Niche sales
- Utilize links and references to Niche Authorities
- Tip: don't be scared... if you love someone, set them free.
- Share videos from Niche… maybe podcast, mapping, google earth, etc as well.
- This is high-quality content that is of great interest.
- Example of including a fly-fishing video and Dog-Sledding Video in a website in order to really pique interest in a Niche
- Include Reviews and Testimonies by Niche Users
- They speak very loudly to interest-driven consumers.
- Here is an example from a Dude Ranch that lets people post comments:
- Quality content will demonstrate like-minded dedication to the prospective Niche buyer
- Ensure your employees understands the niche and can speak the niche language
- Implement a system for users to share experience, photos, videos etc about their experience.
- The Niche customer is passionate and wants to share their experience with like-minded people.
- Here is an example using Flickr Photo Sharing to let guests share photos:
2 comments:
Just readed your post, but i was thinking isn't it better to first search for a good niche keyword ? When i start a blog or post i first start with doing some research with niche inspector because then i know on which keyword is less competition, so easier rankings. Just a tip ;) hope other people have something with this tip.
There are many excellent reasons you may be interested in buying rather than building a new site. First, it will almost certainly already have an audience and a recognizable name, so little effort will be required to promote it. If you are curious to know more about buy niche websites, here you can get more information about it.
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